Behind the Scenes: Stormy Kromer Staff on the Road

It’s the time of year when fall/winter brands, like ourselves, hit the road and begin showing off what’s new for Fall 2012.  We just got back from our first national trade show of the year, the Outdoor Retailer Winter Market.

We met with over 80 retailers, current and new, over the course of the 4-day show.  While many of our new products attracted their attention (can you spot any in the above photo?), we’d have to say that “made in America” was of key importance for show attendees.

To that end, we met the crew from Liberty Bottleworks – a bunch of great folks who are making the only American made recycled metal bottle in the marketplaceOn top of that, they look pretty cool too.  Check out their products next time you’re looking for a new water bottle.

The Outdoor Retailer Show also features a  fashion show with different pieces from varied brands put together.  A number of SK items were featured, including the Petal Pusher Cap – paired here with pieces from Gentle Souls, Fox River Socks and Neve Designs.

What’s next for SK?  National trade shows in Chicago and Fort Worth, followed by a host of regional shows where we look forward to meeting with many of our customers.

Then, we start putting our thoughts towards Spring 2013.

What products would you like to see in Stormy Kromer’s first official spring collection?

Stormy Kromer in Outside Magazine

Have you seen the February issue of Outside Magazine?  One of the cover stories this month is “63 Perfect Things.”  We’re very proud to say that the Original Stormy Kromer Cap rounds out the list at number 63.

We’d like to send our thanks to the folks over at Outside Magazine for including us in such esteemed company.  Some of our other favorites on the list include:

9. No cell service
16. Snickers
22. Riding in the back of a pickup truck
36. Scraggly, asymmetrical Christmas trees
46. The U.P.
50. Grilling in the snow

The editors say their “outdoor pleasures are a mix of the good and the guilty.”  Which begs the question: What would be on your list of perfect things?

 

Announcing the 2012 Living Legend – Jim Dehlin

When we decided to honor our legendary wool cap by honoring a few living legends, we were pretty sure we’d meet some doozies. We never imagined we’d run into someone like Jim Dehlin.

According to the entry form sent in by Jim’s son, Jesse, Jim is a bona fide American hero. The U.S. Army even says so.  After losing both legs in a land-mine explosion in Vietnam, Jim managed to wrack up an impressive bucket list of accomplishments from the front-row seat of his wheelchair:

He became a pilot.
He raced dirt bikes in Spain.
He ran with the bulls.
He tried downhill skiing, got bored and tried downhill ski racing.
He learned to water ski.
He hunted caribou in Alaska.
He swam with sharks.
He served as a volunteer firefighter.
He backpacked across Europe. Twice.
He ranked nationally in wheelchair basketball.
He appeared in Poison’s “Something to Believe In” video.
He was mentioned in three books by Senators and a Four-Star General.

“It’s not the accomplishments that make my dad a living legend,” said the younger Dehlin, “it is the impact he has had on people throughout his life that make him so. Over the 42 years since his injury, he continues to inspire people to tackle life and to succeed.”

Take, for example, how he used his sense of humor to improve the morale of other patients at Valley Forge Army Hospital—while he was dealing with his own injury. Or how he worked two jobs to put himself through school (he became an aviation maintenance specialist, then an educator) and plowed snow in the winter—for free for those in need. Or how he continues to challenge life by pushing boundaries and inspiring those around him to do the same.

“I am honored to be the recipient of the inaugural Stormy Kromer Living Legend award. To be included in such an elite group of finalists has been a humbling experience. I am blessed in my life to have my family and friends who have always supported me,” said Jim Dehlin, the inaugural Living Legend Award Recipient. “I am especially thankful to my son Jesse, who honored me as his Dad by nominating me. Many thanks to Stormy Kromer and all who voted,” Dehlin added.

As part of his Living Legend status, Dehlin receives a $500 Stormy Kromer gift certificate and a donation to the charity of his choice. Three percent of Stormy Kromer sales between January 9 and January 31, 2012, will be given to Homes for Our Troops, which builds specially adapted homes for disabled veterans.

“We see ourselves as a bit of a legend up here,” said Gina Thorsen, of the company which created its iconic ear-flap cap in 1903 and dozens of hand-stitched outdoor apparel items since that time, “but when we started reviewing the entries into our Living Legends contest, we were humbled to the point of speechlessness. These are incredible people, and Jim Dehlin is truly a hero. On behalf of the Stormy Kromer name, we are honored to recognize him as our inaugural Stormy Kromer Living Legend.”

Using Your Stormy Kromer

Happy New Year everyone!

We have a feeling that there were quite a few Stormy Kromer caps under the Christmas tree this year.  So to any new members of the SK family who might be reading this blog for the first time, welcome!

Because of our potential newcomers, we thought we’d take a minute to review the use of your Stormy Kromer.  You might not need instructions to wear your new cap, but there is a right way and a wrong way.  The right way involves putting the cap on your head, grabbing the earband on both sides and pulling down.

There’s no unfolding or flipping of the flaps, and you don’t have to take the hat off to use them.  Just pull down and settle in.  They’ll stay in place without pinching.  And if you want to make a slight shift in snugness, just untie the string, adjust and retie.

Need a visual?  Check out this video clip, submitted to us by Hybrid Media last year on Facebook.